SEMICON West
September 2007 www.semiconwest.org   
This Month
Tip of the Month
Frequently Asked Question

FAIRGuide—Beware

Booth Space Confirmations
Exhibit Package Solutions—SAVE $$ on Your Booth

Exhibitor Housing will Open in November

Important Dates

September 2007

12th–14th—SEMICON Taiwan 2007, Taipei, Taiwan

October 2007

9th–11th—SEMICON Europa 2007, Stuttgart, Germany

9th—October Exhibitor Update sent

11th—2nd payment deadline (50% of total booth fees due)

Your SEMICON West Team
General Questions
Meeting Rooms
Leslie Schade
Tel: 1.408.943.6978
lschade@semi.org
General Questions
SmartBooth
Naomi Cogliandro
Tel: 1.408.943.6997
ncogliandro@semi.org
Floorplan Management
Waitlist Requests
Exhibitor Services Manual
Amy Cox
Tel: 1.408.943.7984
acox@semi.org
General Questions
Booth Approval
Leslie Rauscher
Tel: 1.408.943.6936
lrauscher@semi.org
General Questions
Gia Carunchio
Tel: 1.408.943.7936
gcarunchio@semi.org
Marketing and Promotions
Mike Droeger
Tel: 1.408.943.6953
mdroeger@semi.org
Exhibitor Badge Registration and
Lead Retrieval
Kelli Torres
Tel: 1.408.943.6979
ktorres@semi.org
Sandy Montana
Tel: 1.408.943.6946
smontana@semi.org

Tip of the Month
It’s been almost two months since the doors closed on SEMICON West 2007.  For the average exhibitor the show is over, however the successful exhibitor realizes they are in the most critical phase of the show. If you are ever going to produce a return on your exhibiting investment, then you have to manage your leads…really well.  Click here for the 5 keys to improving your lead follow-up. 

Frequently Asked Question
When will I receive my SmartBooth™ portal User ID and password for SEMICON West 2008?
The SEMICON West 2008 SmartBooth Exhibitor portal is scheduled to launch in February 2008.   Exhibitors will receive a separate email from SEMI and BD Metrics detailing the SmartBooth process as well as the user id and password information to access the SmartBooth portal.

In the meantime, if you were an exhibitor at SEMICON West 2007, your SmartBooth exhibitor portal is still available through January of 2008.  Log on and keep your company profile current, so that the SEMICON West visitor community can still reach out to you through SEMICONNECT.

FAIRGuide—Beware
Please be aware that an Austrian publishing company called Construct Data Verlag AG (aka “Fair Guide”), has repeatedly solicited directory listing information from our exhibitors. The company uses an extremely misleading form inviting exhibitors to sign and return the document for an entry in an online directory.  Doing so contracts the exhibitor into a three-year, non-retractable agreement totaling nearly US$4,600.

Please be aware that this is NOT related to the SEMICON West 2008 Event Directory and this company does not represent SEMI in any manner. If you receive a form from this company, please ignore it. For more information about this scam, go to Austrian Exhibitor Warning

Please also note that throughout the year, you may receive other similarly misleading solicitations from other companies (travel and accommodation services, shipping brokers and affiliates, etc.) attempting to portray themselves as official services or contractors for our event.  In order to avoid any unpleasant surprises, we encourage you to please familiarize yourself with official SEMICON West contractors, listed in the Exhibitor Resource & Update section of the SEMICON West website at www.semiconwest.org.

Help us keep your fellow exhibitors aware of similar activities by informing us of any companies that approach you for services other than the official show contractors.

Booth Space Confirmations
For your convenience, booth space confirmation letters will once again be emailed to all exhibitors next week for verification. Please review the information and pay special attention to the booth location, booth space restrictions, and special comments noted to your booth.  Links to an interactive floorplan as well as printable pdf files will be included in the email and are also available on the SEMICON West website for your reference. Should you see any discrepancies in your contact or booth space information, or you do not receive your confirmation please contact Naomi Cogliandro at ncogliandro@semi.org / Tel: 1.408.943.6997.  We also encourage you to bookmark the interactive floorplan so you can view it throughout the show cycle
.

Exhibit Package Solutions—SAVE $$ on Your Booth
Let SEMI assist you in finding the right solution to having an efficient, enhanced and cost-effective exhibition experience.  There are many options available to exhibitors to assist with providing an easy, turnkey option at SEMICON West 2008.

With a SEMICON Executive Meeting Suite, you have an option of a traditional booth while maintaining all the value, visibility, and opportunity of being on the show floor. SEMICON Executive Suites provide an affordable, turnkey solution that simplifies your trade show experience and lets you focus on serving your customers and expanding your business in configurations ranging from 10x20 feet to 30x40 feet.

We also offer Exhibit Package Solutions as either 5x8 or 10x10 inline hard wall packages or pipe and drape packages—these all-inclusive packages offer an array of features including furniture, carpet, power and graphics and can save you valuable set-up time and dollars.

For more information on the solutions offered or to request one of these options please contact Leslie Schade at lschade@semi.org / Tel: 1.408.943.6978.

Exhibitor Housing will Open in November
MARK YOUR CALENDARS NOW! Exhibitor housing will officially open at 9:00 am (Pacific Standard Time) on Thursday, November 1, 2007. 

SEMI is pleased to continue its partnership with San Francisco-based Convention Management Resources, Inc. (CMR) as the official housing provider for SEMICON West 2008, offering guaranteed lowest rates and special booking incentives. More detailed information will be available in the October Exhibitor Update, such as the updated hotel list, the list of amenities exclusive to SEMICON West participants, as well as a preview of the site layout. Please note that any housing requests received prior to 9:00 am (PST) November 1, 2007 will not be processed.