Advertising and Promotion
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The design and purpose of trade shows have evolved over the years, however trade shows remain one of the most important and effective ways to communicate with your prospective customers and market your products and services. The key to successful trade show experiences is leveraging available tools and techniques to maximize your opportunities and gain valuable selling time with your customers and prospects. SEMICON West 2011 Advertising and Sponsorship opportunities will be available in February 2011. |
At SEMICON West, you have many opportunities to integrate different marketing channels along with your participation as an exhibitor on the show floor. Compliment your company’s presence at SEMICON West with pre-show mailings, press releases, product announcements, speaking engagements, sponsorships, branding opportunities, strategic sales calls, and other activities.
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Add the SEMICON West logo to your customer promotions, website, and other marketing materials to let your customers know you'll be at the show! | |
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Support registration and attendance by adding Web tiles and banners to your company website that link to the SEMICON West 2011 website. SEMICON West 2011 web tiles and banners will be available in 2011. | |
Sponsorship is an excellent way to demonstrate your company's leadership in the industry, build brand awareness, and gain added visibility with your customers and prospects. Choose from the available sponsorship packages or work with SEMI to customize a sponsorship for your company. | |
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Event Marketing Opportunities (also known as Marketing Promotion Opportunities or MPOs) are an excellent way to gain visibility at SEMICON West, expand your brand and name recognition, and extend the reach of your marketing campaign. | |
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Additional marketing opportunities are available from American Exhibition Services (AES), including the Exhibitor Preview™ literature carousel, Marquees in Motion™ shuttle bus advertising, and the Convention News Network™. |
Maximize your visibility with customers and prospects by taking advantage of the many advertising opportunities available through SEMI and through our media partner, Reed Business Information (publisher of Semiconductor International), including web advertising, and print advertising in the SEMICON West Event Directory and the SEMICON West Web Advertising". | |
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Are you debuting new products or services, offering live product demonstrations, and/or displaying equipment in your exhibit booth? If your answer is "Yes," then we invite you to take advantage of the FREE SEMICON West 2011 promotion opportunities available to you! | |
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Extend the reach of your exhibit to attendees of Virtual SEMICON West 2011. In addition to virtual exhibits, Virtual SEMICON West will also stream live and recorded events from SEMICON West 2011, including keynotes and selected technical sessions, attracting more online visitors to the virtual show and exposing your company to more prospects. |
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Back by popular demand! We're pleased to offer an email campaign service that allows you to send customized promotion emails to an unlimited number of customer/prospect contacts. It's super-fast, super-easy, and there is absolutely no charge for you to use this tool! It will only take you 20-30 minutes, and you'll have a complete pre-show marketing campaign, ready to go! | |
Trade show industry research shows that exhibitors who do pre-show marketing consistently have better results at the show. To reach audiences outside of your customer lists, consider segmented promotions sent to past SEMICON West attendees and pre-registered 2009 attendees. | |
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SEMICON West attracts the largest attendance of international trade and business press. Reach audiences beyond the show and extend the news value of your SEMICON West appearance through media relations opportunities at the show. | |
Additional Exhibitor Information | |
